We call on cities and other local areas to coordinate activity and action. From councils to schools, from food growing enterprises to workplaces, we all have a role to play to increase the availability and consumption of vegetables locally.

VEG CITIES is a feature campaign of Sustainable Food Cities, led by food and farming charity Sustain in partnership with the wider Peas Please initiative.

Crunchy success – inspiring pupils to eat more vegetables in school meals

A trial of ‘Power Pots' – raw vegetables served in colourful beakers and supported by clever marketing materials and activities – was positively received by pupils in Brighton.

More vegetables during holidays and after-school

Portsmouth City Council runs six local youth club projects and six adventure playgrounds across the city, throughout the school holidays and after school hours. Alongside other activities, children and young people try new healthier foods, learn to cook, eat healthy balanced meals, and learn about growing their own fruit and vegetables.

Veg glorious veg! Cambridge starts campaign for more vegetables

Cambridge Sustainable Food (CSF) kicked off a year-long campaign with presence at Queen Edith’s Share Fair and Madingley Food Fair engaging with hundreds of people through games, discussion, recipes, informative and eye-catching displays and veg cakes and snacks.